A new campaign has been launched, encouraging Kent parents to get “Sugar Smart” and take control of their children’s sugar intake.
The Change4Life campaign follows revelations that four-to-10 year olds consume an estimated 5,500 sugar cubes a year (22kg), weighing the same as an average five-year-old.
Currently, 22.5% of four to five-year-olds are overweight or obese in Kent, increasing to 33% in 10 to 11-year-olds. This means they are more likely to become obese adults who are more prone to a range of serious health problems, such as heart disease, some cancers and Type 2 diabetes. Nationally, there are now 2.5 million people suffering from Type 2 diabetes, 90% of which are overweight or obese.
A new Sugar Smart app has been launched nationally to help parents to see how much sugar there is in everyday food and drink. The free app works by scanning the barcode of products and revealing the amount of total sugar it contains in cubes and grams. (more…)